cookie statement collectionM 

This Cookie Statement explains which cookies are placed on your device when you visit and how the information obtained from those cookies is used. We advise you to read this Cookie Statement carefully.

What are Cookies?
Cookies are small (text) files that are sent to your browser while you are visiting the website and which are subsequently stored on the hard drive or in the memory of your computer, mobile phone, laptop or tablet (“your Device”). During your next visit to the website, the browser can send back this information. The cookies that are stored through this website cannot harm your Device or any files that are saved on your Device.

Which cookies are used by collectionM and for which purpose?

collectionM’s Cookies
This paragraph applies to those cookies that are stored and read by collectionM itself. No third parties are involved in storing and reading these so-called first party cookies.

Firstly, collectionM stores functional cookies. These cookies are necessary to provide the requested service. For instance, technical cookies allow you to proceed through different pages of a website with a single login and they remember selections in shopping carts and (order)forms that are filled out on the website.

Besides functional cookies, collectionM stores cookies that are only stored on your Device temporarily. These cookies are automatically erased when you close your browser. These session cookies are used to map your online behaviour during a visit to the website. collectionM can use this information to adjust its website to the needs of its users.

Also, collectionM can store cookies that remain stored on your Device for a longer period of time. With these permanent cookies your Device can be recognized the next time you visit the website. These cookies enable collectionM to adjust the website to your specific preferences. Since your preferences are already set, your next visit will be less time-consuming and more agreeable.

Furthermore, collectionM uses permanent cookies to track your online behaviour. collectionM uses these tracking cookies to register your behaviour on the website and to present you with offers specifically tailored to you based on this information. It is also possible that tracking cookies are used to obtain information about which of collectionM’s other websites you visit. This information can be used by collectionM to show you advertising particularly targeted at you.

Reading information without cookies
Besides storing cookies, collectionM reads information from your browser and your Device without a cookie being stored. In this way, collectionM collects the (technical) features of your Terminal Equipment and software used by you, such as the type of operating system, the browser settings, the installed plug-ins, the time zone and the screen size. collectionM uses this information to track your online behavior.

Third party cookies
Apart from cookies that collectionM itself stores, third parties can store cookies on your Device through the website. This paragraph applies to these third party cookies. collectionM cannot control or influence the use by third parties of the information collected through these cookies. On the use of the data collected through these cookies further conditions of the relevant third parties may be applicable. Some of the different types of third party cookies that are stored through the website are discussed below. 

Google Analytics
In order to collect data on the usage of the website and visits to the website, collectionM uses Google Analytics. Google Analytics stores a permanent cookie on your Device which is subsequently used to register your use of the website. This data is then analyzed by Google and the results are given to collectionM. This enables collectionM to get more insight in the way in which the website is used and, based on this information, to make adjustments to the website or the provided services.

Google can give this information to third parties if it is legally obligated to do so and/or if third parties are processing the information on behalf of Google. Google cannot use the information for other Google services. If you would like to know more about how Google Analytics works or would like to opt-out visit the Google Analytics privacy page here. collectionM has set Google Analytics in a privacy friendly mode in accordance with the guidance provided by the Autoriteit Persoonsgegevens (the Dutch Data Protection Authority). This guidance can be found here.

In order to collect data on the way you use the website and in order to personalize your visit to the website, collectionM uses the service of Optimizely. Optimizely stores permanent cookies on your Device in order to provide collectionM with information about the way in which the website is used. Based on this information, collectionM can subsequently optimize and personalize your website visit. If you wish to opt-out from the collection of your data by the Optimizely service, please visit the Optimizely website here.

Social plug ins
The website is linked to various social media, including but not limited to Facebook, Twitter, Foursquare, Yourube and Google+. Through the use of these social plug ins you can share and recommend information to others. Through the social plug ins, third party cookies are stored on your Device. These are cookies that are used to optimize your experience of the website. Also, tracking cookies may be stored that are used to track your online behaviour when using various websites and to build a profile of your online behavior.

Deleting cookies
The consent you have given to store and read first and third party cookies, can be withdrawn at any time by setting your browser to disable cookies and/or to remove all cookies from your browser. Please take into account that deleting cookies may cause some parts of the website to work incorrectly. 

Privacy Statement
It is possible that information collected through a cookie or obtained otherwise, contains personal data. If this is the case, the Privacy Statement of collectionM is applicable on the processing of these data. The Privacy Statement can be read here.

This Cookie Statement can be changed at all times. Changes in the Cookie Statement will be announced on the website or otherwise communicated.

If you have any further questions about this Cookie Statement, you can send an e-mail to You can also find additional information on the use of cookies on the website of the Dutch consumers' association

Last modified: 7 March 2016 


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